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Strategic Management: A Competitive Advantage Approach, Concepts and Cases / Edition 16 by Fred R. David EBOOK PDF Instant Download

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Strategic Management: A Competitive Advantage Approach, Concepts and Cases / Edition 16 by Fred R. David EBOOK PDF Instant Download

Table of Contents

PART 1: Overview of Strategic Management

1. The Nature of Strategic Management

THE COHESION CASE: THE HERSHEY COMPANY, 2015 (HSY)

PART 2: Strategy Formulation

2. The Business Vision and Mission

3. The External Assessment

4. The Internal Assessment

5. Strategies in Action

6. Strategy Analysis and Choice

PART 3: Strategy Implementation

7. Implementing Strategies: Management, Operations, and Human Resources Issues

8. Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues

PART 4: Strategy Evaluation

9. Strategy Review, Evaluation, and Control

PART 5: Key Strategic-Management Topics 

10. Business Ethics, Social Responsibility, and Environmental Sustainability

11. Global and International Issues

PART 6: Strategic-Management Case Analysis 

How to Prepare and Present a Case Analysis